BrandVisibility.ai vs Profound

An AI marketing platform built around answer engine monitoring, prompt volume data, AI agent analytics and an AI Marketer that drafts and stages content.

Profound is an enterprise platform. It tracks nine answer engines, sells prompt volume data from real user conversations, and reports on how AI bots crawl and cite your site. Its REST API and MCP server are on the Enterprise plan, and the site publishes no prices beyond a free 7-day trial. BrandVisibility tracks three engines, shows the arithmetic behind its visibility rate, and starts at $99/month with white-label on agency plans. If you need prompt volumes or bot analytics and have the budget, Profound covers more ground. If you want a self-serve price and a clear metric, BrandVisibility is the simpler buy.

Checked on October 22, 2026. Facts about Profound come from its own site and docs; each has a source link.

Side by side

“Not listed” means nothing on Profound's site or docs showed the capability on October 22, 2026. It doesn't mean the product lacks it.

AI engines tracked

Profound
Yes

Nine engines: ChatGPT, Perplexity, Claude, Microsoft Copilot, Google AI Overviews, Google AI Mode, Gemini, Grok and DeepSeek. The trial runs three; Enterprise runs up to nine.

Source
BrandVisibility.ai
Yes

ChatGPT, Gemini and Claude, run daily.

How visibility is measured

Profound
Partial

A visibility score and share of voice, with prompts run daily to average out response variation. No formula is published as of 2026-10-22.

Source
BrandVisibility.ai
Yes

Visibility rate = mentions ÷ (queries × days × providers). The same number on every page, plus rank within the answer and sentiment.

Citations and references

Profound
Yes

Citation Analytics shows the sources cited across answers and a Citation Authority measure per domain. The API returns citations per answer.

Source
BrandVisibility.ai
Yes

Every URL and domain AI cites per query and provider, with whether your brand was mentioned in that same answer. Link-building opportunities and competitor content lists come from the same data.

Competitor tracking

Profound
Yes

Compare visibility, accuracy and representation against competitors, and see prompts where competitors get more citations than you.

Source
BrandVisibility.ai
Yes

Competitors are detected from the answers themselves, then verified, pinned or hidden. Share of voice uses the same visibility rate.

Content tools

Profound
Yes

AI Marketer agents rewrite and stage pages for your CMS, draft social posts, ad creative and launch kits. Credit-metered per agent run.

Source
BrandVisibility.ai
Yes

Content recommendations: idea, approve, generate, edit, share with a client for comments, export. Credit-metered.

Keyword or prompt research

Profound
Yes

Prompt Volumes gives monthly volume for AI prompts from real user conversations. The trial includes 5 searches; Enterprise is custom.

Source
BrandVisibility.ai
Yes

Keyword research with search volume data, plus an ROI calculator.

White-label

Profound
Not listed

Not listed on their site as of 2026-10-22. Agency Mode gives each client its own workspace and consolidated billing.

Source
BrandVisibility.ai
Yes

Agency plans include white-label and multiple client brands in one account.

API and MCP

Profound
Partial

REST API and a hosted MCP server, both listed as available on the Enterprise plan.

Source
BrandVisibility.ai
Yes

Reporting API and a remote MCP server (beta) so Claude, Cursor and other AI clients can read rankings, visibility, competitors and citations.

Reporting and exports

Profound
Yes

AEO dashboards and CSV export of raw data. The pricing page lists CSV/JSON exports and all-time history on Enterprise; the trial has no exports or history.

Source
BrandVisibility.ai
Yes

Dashboards per brand, CSV export of rankings, and client share links on content.

Starting price

Profound
Not listed

Not published; the site says to contact sales as of 2026-10-22. The pricing page shows a free trial and a custom Enterprise plan, and mentions a self-serve Agency Growth plan without a price.

Source
BrandVisibility.ai
Yes

$99/month for 1,000 credits on a slider. Agency plans are quoted.

Source

Free trial

Profound
Yes

Free 7-day trial: 50 prompts run daily on ChatGPT, Gemini and Google AI Overviews, one language and region, no exports.

Source
BrandVisibility.ai
Yes

7-day free trial.

Source

Where Profound wins

  • Nine answer engines, including Perplexity, Google AI Overviews, AI Mode, Copilot, Grok and DeepSeek. BrandVisibility tracks three.
  • Prompt Volumes: monthly volume data for AI prompts. BrandVisibility doesn't have prompt volume data.
  • Agent Analytics reports how AI bots crawl, cite and refer to your pages, fed by CDN log integrations. BrandVisibility doesn't track AI crawlers.
  • Results segmented by audience persona and region, with 30+ languages and 150+ regions.
  • 200+ integrations listed, including Google Analytics, Search Console, Looker, Slack and major CMSs.

Where BrandVisibility wins

  • A published price: $99/month for 1,000 credits, with agency plans quoted. Profound's site publishes no prices as of 2026-10-22.
  • A visibility rate you can check: mentions ÷ (queries × days × providers), the same number on every page. Profound publishes no formula.
  • Reporting API and MCP server on the self-serve product. Profound's API and MCP are listed on Enterprise only.
  • White-label and multiple client brands on agency plans. Profound lists no white-label as of 2026-10-22.
  • Every cited URL and domain per query and provider, with whether your brand was in the same answer, plus link-building and competitor-content lists from that data.

Pricing as listed

Profound

  • Trial

    Free (7 days)

    50 prompts run daily, 3 answer engines, 1 language, 1 region, 5 Prompt Volumes searches, limited AI Marketer credits, unlimited seats. No history, exports or API.

  • Enterprise

    Custom (contact sales)

    Tailored prompt plan, up to 9 answer engines, ChatGPT Shopping, Agent Analytics, CSV/JSON exports, API access, all-time history, SSO/SAML, dedicated support.

  • Agency Growth

    Not shown on the pricing page

    Self-serve agency plan with 400 credits per month per client workspace and billing consolidated under one account.

No dollar figures appear on Profound's pricing page as of 2026-10-22. Credits are consumed each time an agent runs, and additional credit thresholds require an Enterprise package.

Checked October 22, 2026 on tryprofound.com.

BrandVisibility.ai

$99/month

1,000 credits on a slider. Add credits as you add queries. Agency plans are quoted.

7-day free trial.

Open the pricing slider

Who each is for

Profound

  • Enterprise brand, content and PR teams with a procurement process
  • Teams that need prompt volume data to prioritize topics
  • Sites that want to measure AI bot traffic from CDN logs
  • Large agencies that run client workspaces on an enterprise contract

BrandVisibility.ai

  • Agencies that need white-label dashboards for several client brands
  • Marketing teams that want to start at $99/month without a sales call
  • Teams that want the content workflow and keyword research in the same tool
  • Anyone who wants to read rankings from Claude or Cursor through MCP

Questions people ask

Sources

Checked on October 22, 2026. If something here is out of date, email support@brandvisibility.ai and we'll fix it.

Try BrandVisibility next to Profound

Run your own queries for 7 days and compare the numbers yourself. $99/month after the trial, cancel anytime.